Black Friday: Was extreme discounting a waste of revenue for retailers?

Black Friday: Was extreme discounting a waste of revenue for retailers?
This includes webhosting services, like GoDaddy and Hostgator … Is, really, giving coupons to existing customers a waste of revenue? “I have thought about this question many times” says Alex Papaconstantinou, founder of UK coupon site, Wikigains.
Black Friday: Was extreme discounting a waste of revenue for retailers?

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